{"id":19332,"date":"2018-10-02T15:35:35","date_gmt":"2018-10-02T14:35:35","guid":{"rendered":"https:\/\/www.inovallee.com\/?p=19332"},"modified":"2018-10-02T15:35:35","modified_gmt":"2018-10-02T14:35:35","slug":"moovlab-lance-campagne-de-crowdfunding-capital-accelerer-developpement-de-solution-de-fitness-interactive","status":"publish","type":"post","link":"http:\/\/www.inovallee.com\/en\/moovlab-lance-campagne-de-crowdfunding-capital-accelerer-developpement-de-solution-de-fitness-interactive\/","title":{"rendered":"Moovlab lance une campagne de crowdfunding en capital pour acc\u00e9l\u00e9rer le d\u00e9veloppement de sa solution de fitness interactive !"},"content":{"rendered":"

Lancement commercial de la solution Let’s play Fitness by Moovlab<\/h3>\n

\"\"Apr\u00e8s 3 ans d’id\u00e9ation, 700 000\u20ac investis dans la R&D, et plus de 350 tests effectu\u00e9s aupr\u00e8s du grand public et de professionnels en France (Salon du Boby Fitness 2018), aux Etats-Unis (CES 2017 et 2018) et en Allemagne (ISPO 2018), Moovlab<\/a> d\u00e9marre la commercialisation de sa solution de fitness interactive et ludique : Let\u2019s play fitness. Une innovation technologique o\u00f9 le sport devient un\u00a0 jeu, permettant aux salles de sport de p\u00e9renniser et fid\u00e9liser leurs adh\u00e9rents. En effet, gr\u00e2ce \u00e0 Let’s play Fitness, les adh\u00e9rents deviennent les acteurs et les h\u00e9ros physiques de missions insolites, qui rendent leur programme d’entrainement ludique et motivant.<\/p>\n

50% sport, 50% jeu, 100 % fitness : un concept d\u00e9j\u00e0 adopt\u00e9 par l’enseigne KeepCool<\/h3>\n

\u00ab Notre mission est de proposer la meilleure combinaison de technologies interactives et de gaming pour des entrainements toujours plus stimulants et ludiques. Notre ambition est de devenir le standard de la pratique du fitness interactif gamifi\u00e9 en salle \u00bb indiquent les 3 co-fondateurs, Olivier Thomas, Herv\u00e9 Dang et Laurent Freytrich
\nSur un march\u00e9 en pleine croissance, la soci\u00e9t\u00e9, qui compte d\u00e9j\u00e0 parmi ses client l\u2019enseigne KeepCool, 2\u00e8me op\u00e9rateur de fitness en France, entend acc\u00e9l\u00e9rer son d\u00e9veloppement commercial en 2019. Les fondateurs ambitionnent d\u2019atteindre 4% du march\u00e9 europ\u00e9en en \u00e9quipant pr\u00e8s de 2000 salles de remise en forme) d\u2019ici 2022 pour un chiffre d\u2019affaires de 15 millions d\u2019euros.<\/p>\n

Lancement d’une campagne de financement participatif de 220 000\u20ac<\/h3>\n

Pour atteindre ses objectifs la soci\u00e9t\u00e9 recherche 220 000 euros aupr\u00e8s d\u2019investisseurs d\u00e9sireux de les soutenir et les accompagner dans leur projet de d\u00e9veloppement. Les fonds obtenus permettront \u00ab d\u2019acc\u00e9l\u00e9rer notre Go-to-Market, mettre en place des partenariats strat\u00e9giques et industrialiser notre solution technologique \u00bb indique Olivier Thomas, Pr\u00e9sident et co-fondateur de MOOVLAB
\nPour l\u2019accompagner dans cette d\u00e9marche, MOOVLAB, fait confiance \u00e0 Incit\u2019financement. Gr\u00e2ce \u00e0 cet outil de place, accessible en ligne, toute personne peut \u00e0 partir de 2 000 \u20ac devenir actionnaire de la soci\u00e9t\u00e9 et participer \u00e0 son d\u00e9veloppement. Pour cela rendez-vous sur www.incit-financement.fr\/moovlab.<\/a>
\nA propos de MOOVLAB<\/strong>
\nMOOVLAB est une start-up issue du Laboratoire d’Electronique et des Technologies de l’Information (Leti) du CEA de Grenoble, mondialement reconnu pour ses travaux en R&D dans l’industrie du semiconducteur. La technologie d\u00e9velopp\u00e9e et commercialis\u00e9e par MOOVLAB repose sur plus de 15 ans de R&D et de savoir-faire. Elle est prot\u00e9g\u00e9e par 10 brevets.
\nLe projet est n\u00e9 en 2016 de la rencontre de 3 passionn\u00e9s de sports et de technologies : Olivier THOMAS (Ph.D., 15 ans d\u2019exp\u00e9rience en R&D dans l\u2019industrie du semiconducteur), Laurent FREYTRICH (19 ans d\u2019exp\u00e9rience dans le d\u00e9veloppement commercial et marketing) et Herv\u00e9 DANG (18 ans d\u2019exp\u00e9rience dans l\u2019industrie du web). C\u2019est de leur exp\u00e9rience et de leur pass\u00e9 de champions sportifs (titr\u00e9s au niveau national dans les arts martiaux pour deux d\u2019entre eux) qu\u2019est n\u00e9 ce concept innovant de gamification des salles de fitness.
\nA propos d\u2019Incit\u2019financement<\/strong>
\nIncit\u2019financement, mod\u00e8le in\u00e9dit en France est une initiative de la R\u00e9gion Auvergne-Rh\u00f4ne-Alpes port\u00e9e par les associations locales de Business Angels. Sa force repose sur 24 soci\u00e9taires experts dans leurs domaines qui mettent \u00e0 disposition leurs comp\u00e9tences et leurs r\u00e9seaux au service du d\u00e9veloppement \u00e9conomique r\u00e9gional.
\nLa plateforme a r\u00e9alis\u00e9 depuis sa cr\u00e9ation 13 lev\u00e9es de fonds avec succ\u00e8s en Auvergne-Rh\u00f4ne-Alpes pour un montant total souscrit plus de 3 000 000 d\u2019euros et a permis la cr\u00e9ation d\u2019une trentaine d\u2019emplois dans la r\u00e9gion.<\/p>","protected":false},"excerpt":{"rendered":"

Lancement commercial de la solution Let’s play Fitness by Moovlab Apr\u00e8s 3 ans d’id\u00e9ation, 700 000\u20ac investis dans la R&D, et plus de 350 tests effectu\u00e9s aupr\u00e8s du grand public et de professionnels en France (Salon du Boby Fitness 2018), aux Etats-Unis (CES 2017 et 2018) et en Allemagne (ISPO 2018), Moovlab d\u00e9marre la commercialisation […]<\/p>\n","protected":false},"author":6,"featured_media":19337,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[],"class_list":["post-19332","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-startup-tarmac"],"yoast_head":"\nMoovlab lance une campagne de crowdfunding en capital pour acc\u00e9l\u00e9rer le d\u00e9veloppement de sa solution de fitness interactive ! - inovall\u00e9e<\/title>\n<meta name=\"description\" content=\"Apr\u00e8s 3 ans de R&D et de tests clients, Moovlab lance une campagne de crowdfunding pour acc\u00e9l\u00e9rer le d\u00e9veloppement commercial de sa solution de fitness interactive\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.inovallee.com\/en\/moovlab-lance-campagne-de-crowdfunding-capital-accelerer-developpement-de-solution-de-fitness-interactive\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Moovlab lance une campagne de crowdfunding en capital pour acc\u00e9l\u00e9rer le d\u00e9veloppement de sa solution de fitness interactive ! 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