{"id":20241,"date":"2018-12-21T11:07:26","date_gmt":"2018-12-21T10:07:26","guid":{"rendered":"https:\/\/www.inovallee.com\/?p=20241"},"modified":"2018-12-21T11:07:26","modified_gmt":"2018-12-21T10:07:26","slug":"lodyssee-du-tarmac-ou-comment-decouvrir-les-startups-btoc-du-tarmac-en-mode-quete-du-graal","status":"publish","type":"post","link":"https:\/\/www.inovallee.com\/en\/lodyssee-du-tarmac-ou-comment-decouvrir-les-startups-btoc-du-tarmac-en-mode-quete-du-graal\/","title":{"rendered":"L\u2019Odyss\u00e9e du Tarmac, ou comment d\u00e9couvrir les startups BtoC du Tarmac en mode qu\u00eate du Graal \u2026"},"content":{"rendered":"<h3><img fetchpriority=\"high\" decoding=\"async\" class=\"alignleft size-medium wp-image-19693\" src=\"https:\/\/www.inovallee.com\/wp-content\/uploads\/2018\/11\/odyssee-tarmac_Transfo2019-600x400.png\" alt=\"\" width=\"600\" height=\"400\" \/>Le Festival Transfo &#8230; guid\u00e9 par Mhikes !<\/h3>\n<p><a href=\"http:\/\/www.festival-transfo.fr\/\">Transfo<\/a> est un festival actif autour du num\u00e9rique. Initi\u00e9 par French Tech in the Alps, il f\u00e9d\u00e8re tous les acteurs du sillon alpin \u00e0 cr\u00e9er des \u00e9v\u00e9nements ludiques et\/ou professionnels autour du num\u00e9rique et de valeurs partag\u00e9es. La <a href=\"https:\/\/www.youtube.com\/watch?v=bllGNegStwQ\">premi\u00e8re \u00e9dition<\/a> en janvier 2018 avait f\u00e9d\u00e9r\u00e9 plus de 140 \u00e9v\u00e9nements et mobilis\u00e9 plus de 800 organisateurs pour un public venu nombreux vivre et d\u00e9couvrir le num\u00e9rique autrement. Le Tarmac avait d\u00e9j\u00e0 particip\u00e9 \u00e0 cette premi\u00e8re \u00e9dition en co-organisant avec Inria et Gate1 une <a href=\"\/en\/?p=14023\">journ\u00e9e de rencontre<\/a> sur l&rsquo;entrepreneuriat dans le num\u00e9rique.<br \/>\nCette ann\u00e9e, le Tarmac renouv\u00e8le son engagement, mais avec une orientation totalement diff\u00e9rente, 100% ludique et grand public.<br \/>\nEt cette ann\u00e9e, c&rsquo;est une startup lanc\u00e9e au Tarmac qui enfile sa cape de compagnon digital pour guider les visiteurs \u00e0 travers les diff\u00e9rents \u00e9v\u00e9nements du Festival. En quelques clics, <a href=\"https:\/\/mhikes.com\/\">Mhikes\u00a0<\/a> proposera des parcours individualis\u00e9s aux visiteurs avec avec leurs th\u00e9matiques pr\u00e9f\u00e9r\u00e9es et les informations pratiques pour s&rsquo;y rendre.<\/p>\n<h3>Transfo au Tarmac : de nombreuses applications grand public \u2026<\/h3>\n<p>Le 30 janvier prochain, les portes du Tarmac s\u2019ouvriront \u00e0 titre assez exceptionnel au grand public dans le cadre du festival Transfo. <a href=\"http:\/\/www.festival-transfo.fr\/evenement\/149\/14-l-odyssee-du-tarmac-decollage-immediat.htm\">http:\/\/www.festival-transfo.fr\/evenement\/149\/14-l-odyssee-du-tarmac-decollage-immediat.htm<\/a><br \/>\nL\u2019objectif de cette ouverture au grand public est de promouvoir les startups BtoC (ou BtoBtoC ) dont les technologies vont impacter le quotidien de chacun de nous. Que ce soit en mati\u00e8re de gestion des \u00e9nergies (avec <a href=\"https:\/\/www.roseautechnologies.com\/\">Roseau Technologies<\/a> ou Meteoswift), de r\u00e9alit\u00e9 virtuelle et de gamification (avec <a href=\"https:\/\/www.ledauphine.com\/isere-sud\/2018\/11\/20\/graaly-reinvente-la-ville-en-realite-augmentee-enmb\">Graaly<\/a>, <a href=\"https:\/\/www.magames.fr\/\">MaGames<\/a>), d\u2019audio \/ vid\u00e9os (avec <a href=\"http:\/\/www.minimento.fr\/\">Minimento<\/a>, <a href=\"http:\/\/rocamroll.com\/\">Rocamroll<\/a>, <a href=\"https:\/\/steadxp.com\/\">SteadXP<\/a>, <a href=\"https:\/\/www.peopeo.io\/fr\/\">PeoPeo<\/a> ou <a href=\"https:\/\/enlaps.io\/\">Enlaps<\/a>), de compagnons num\u00e9riques pour les loisirs ou l\u2019apprentissage (avec SortieSport ou Avenria), de nombreuses applications grand public sont en effet d\u00e9velopp\u00e9es au Tarmac et se d\u00e9voileront le 30 janvier.<\/p>\n<h3>\u2026 d\u00e9voil\u00e9es dans un jeu 100% immersif\u00a0!<\/h3>\n<p>\u00ab\u00a0Mais pas question d\u2019encha\u00eener les pitchs ou les d\u00e9mos\u00a0: cette ann\u00e9e, nous avons choisi de nous appuyer sur l\u2019application de jeux interactive d\u2019une de nos startups pour proposer un parcours 100% ludique et interactif\u00a0\u00bb, souligne <a href=\"https:\/\/fr.linkedin.com\/in\/sophieraimbaultmutel\">Sophie Raimbault-Mutel<\/a>, chef d\u2019orchestre de l\u2019\u00e9v\u00e9nement.<br \/>\nAu programme\u00a0: un voyage initiatique en mode qu\u00eate du Graal \u2026<br \/>\nEmbarquez au c\u0153ur de l&rsquo;incubateur Tarmac, o\u00f9 s&rsquo;inventent les technologies du futur ! Voir \u00e0 travers la mati\u00e8re, d\u00e9tecter des intrus gr\u00e2ce \u00e0 l&rsquo;infrarouge, acc\u00e9l\u00e9rer le temps, affronter d&rsquo;\u00e9tranges cr\u00e9atures \u00e0 bord d&rsquo;un vaisseau spatial&#8230; Serez-vous assez courageux pour partir \u00e0 la qu\u00eate du graal ?<br \/>\nAu programme, 3 missions ludiques pour d\u00e9couvrir de mani\u00e8re originale, \u00e0 travers un parcours 100% gamifi\u00e9 et interactif, une quinzaine de technologies d\u00e9velopp\u00e9es par les startups de l\u2019incubateur.<br \/>\nCam\u00e9ras autonomes, r\u00e9alit\u00e9 virtuelle, compagnon num\u00e9rique, smart energy \u2026 immergez-vous dans l\u2019univers Tarmac en t\u00e9l\u00e9chargeant une application de jeu qui vous guidera dans votre mission. D\u00e9fis, quizz, \u00e9preuves physiques \u2026 une v\u00e9ritable odyss\u00e9e \u00e0 vivre en famille ou entre amis\u00a0!<br \/>\n4 d\u00e9parts de groupe sont programm\u00e9s tout au long de la journ\u00e9e \u00e0 9h30, 11h, 15h et 17h.<br \/>\n<a href=\"\/en\/?p=20170\">En savoir plus et s&rsquo;inscrire<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Le Festival Transfo &#8230; guid\u00e9 par Mhikes ! Transfo est un festival actif autour du num\u00e9rique. Initi\u00e9 par French Tech in the Alps, il f\u00e9d\u00e8re tous les acteurs du sillon alpin \u00e0 cr\u00e9er des \u00e9v\u00e9nements ludiques et\/ou professionnels autour du num\u00e9rique et de valeurs partag\u00e9es. La premi\u00e8re \u00e9dition en janvier 2018 avait f\u00e9d\u00e9r\u00e9 plus de [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":19693,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46,44],"tags":[],"class_list":["post-20241","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vie-du-tarmac","category-tarmac-incubator"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>L\u2019Odyss\u00e9e du Tarmac, ou comment d\u00e9couvrir les startups BtoC du Tarmac en mode qu\u00eate du Graal \u2026 - inovall\u00e9e<\/title>\n<meta name=\"description\" content=\"Le Tarmac profite du Festival Transfo pour ouvrir ses portes au grand public et faire d\u00e9couvrir ses startups BtoC \u00e0 travers un jeu immersif en mode qu\u00eate du Graal ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.inovallee.com\/en\/lodyssee-du-tarmac-ou-comment-decouvrir-les-startups-btoc-du-tarmac-en-mode-quete-du-graal\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L\u2019Odyss\u00e9e du Tarmac, ou comment d\u00e9couvrir les startups BtoC du Tarmac en mode qu\u00eate du Graal \u2026 - 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