{"id":28347,"date":"2014-12-19T09:53:00","date_gmt":"2014-12-19T08:53:00","guid":{"rendered":"https:\/\/www.inovallee.com\/merchbooster-un-outil-pour-optimiser-le-placement-produits-des-sites-e-commerce\/"},"modified":"2014-12-19T09:53:00","modified_gmt":"2014-12-19T08:53:00","slug":"merchbooster-un-outil-pour-optimiser-le-placement-produits-des-sites-e-commerce","status":"publish","type":"post","link":"https:\/\/www.inovallee.com\/en\/merchbooster-un-outil-pour-optimiser-le-placement-produits-des-sites-e-commerce\/","title":{"rendered":"Merchbooster : un outil pour optimiser le placement produits des sites e-commerce"},"content":{"rendered":"<div dir=\"ltr\" style=\"text-align: left;\">\n<div style=\"clear: both; text-align: center;\"><a href=\"http:\/\/blog.webmarketing-booster.com\/wp-content\/uploads\/2013\/08\/Capture-d%E2%80%99%C3%A9cran-2013-08-20-%C3%A0-22.53.02.png\" style=\"clear: left; float: left; margin-bottom: 1em; margin-right: 1em;\"><img fetchpriority=\"high\" decoding=\"async\" border=\"0\" src=\"http:\/\/blog.webmarketing-booster.com\/wp-content\/uploads\/2013\/08\/Capture-d%E2%80%99%C3%A9cran-2013-08-20-%C3%A0-22.53.02.png\" height=\"254\" width=\"320\" \/><\/a><\/div>\n<p><span style=\"font-family: Verdana,sans-serif;\">La start-up <a href=\"http:\/\/www.webmarketing-booster.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Webmarketing Booster<\/a>, r\u00e9cemment implant\u00e9e au Tarmac, lance  un nouveau module de webmarketing pour les e-commer\u00e7ants : le Merchbooster.&nbsp;<\/span><br \/><span style=\"font-family: Verdana,sans-serif;\">Int\u00e9grable sur toutes les plateformes e-commerce (prestashop, magento, \u2026), le <a href=\"http:\/\/blog.webmarketing-booster.com\/application-outil-optimisation\/application-merchbooster-merchandising\/\" target=\"_blank\" rel=\"noopener noreferrer\">Merchbooster&nbsp;<\/a> place automatiquement les produits en fonction des performances temps r\u00e9elles du site pour augmenter les taux de conversions et favoriser les produits de saisons.  Le placement des produits suit des algorithmes tr\u00e8s pouss\u00e9s et permet de suivre la saisonnalit\u00e9 de vos ventes cat\u00e9gorie par cat\u00e9gorie et les e-commer\u00e7ants peuvent choisir d\u2019augmenter la marge ou le nombre de conversion en fonction de leurs objectifs en optimisant le merchandising de leur site. Quant au co\u00fbt de l&rsquo;outil, il est directement index\u00e9 sur sa performance (en terme d&rsquo;augmentation des ventes et non simplement de taux de clic) : une strat\u00e9gie gagnant \/ gagnant qui fait toute l\u2019originalit\u00e9 du business model de la start-up &#8230;<\/span><\/div>","protected":false},"excerpt":{"rendered":"<p>La start-up Webmarketing Booster, r\u00e9cemment implant\u00e9e au Tarmac, lance un nouveau module de webmarketing pour les e-commer\u00e7ants : le Merchbooster.&nbsp;Int\u00e9grable sur toutes les plateformes e-commerce (prestashop, magento, \u2026), le Merchbooster&nbsp; place automatiquement les produits en fonction des performances temps r\u00e9elles du site pour augmenter les taux de conversions et favoriser les produits de saisons. Le [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[],"class_list":["post-28347","post","type-post","status-publish","format-standard","hentry","category-startup-tarmac"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Merchbooster : un outil pour optimiser le placement produits des sites e-commerce - inovall\u00e9e<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.inovallee.com\/en\/merchbooster-un-outil-pour-optimiser-le-placement-produits-des-sites-e-commerce\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Merchbooster : un outil pour optimiser le placement produits des sites e-commerce - inovall\u00e9e\" \/>\n<meta property=\"og:description\" content=\"La start-up Webmarketing Booster, r\u00e9cemment implant\u00e9e au Tarmac, lance un nouveau module de webmarketing pour les e-commer\u00e7ants : le Merchbooster.&nbsp;Int\u00e9grable sur toutes les plateformes e-commerce (prestashop, magento, \u2026), le Merchbooster&nbsp; place automatiquement les produits en fonction des performances temps r\u00e9elles du site pour augmenter les taux de conversions et favoriser les produits de saisons. 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